BLM Aluminios
Design & Development Website
Location: Mira, PortugalVisit website
BLM Aluminios is a manufacturer and installer of aluminium and PVC window and door systems based in Portomar, Mira, serving Portugal's Centro region since 2016. With more than 5,000 completed projects and partnerships with the Anicolor and Haste systems, it delivers complete solutions — frames, high-performance glazing, motorised shutters and bioclimatic pergolas — from specification to installation, with the same team for ten years. The project was the design and development of a website that turns that industrial solidity into a digital presence to match, built around the idea 'Manufacturers since 2016. Manufacturing trust.'
Challenge
The main challenge was to make a factory look like what it really is — a trusted technical partner, not just another window supplier in an industry where almost every website looks like a product catalogue. The site had to speak to three very different audiences at once: builders who need deadlines met, architects who need technical rigour, and homeowners who want a quieter, more efficient home. It had to show real work, turn visits into quote requests, be found by people searching for windows and frames between Aveiro and Coimbra, and let the team update their projects without depending on anyone.
Solution
The solution was a website with the energy of a workshop and the precision of a technical spec sheet: the brand's orange, large-scale condensed typography and real footage from the production floor, with the people and the machines at the centre of the story. The journey splits by audience — 'Centralise. Simplify. Meet deadlines.' for builders, 'Specify with confidence' for architects, 'A quiet home. Comfortable. Efficient.' for homeowners — and every path leads to the same place: a quote request always one click away, with WhatsApp always at hand. Systems, services, process and a portfolio of completed work provide concrete proof instead of promises, with light and dark modes and smooth GSAP animation. Behind the scenes, a private admin panel secured with two-factor authentication lets BLM publish new projects and photos on its own. And it's built to be found: local SEO and structured data put BLM in front of people searching for windows and frames in the Centro region, turning that search into a quote request.
